Media

Metro has been profitable for the past seven years - and they have the contract for another seven

Darren Atwater | Wednesday 23 June, 2010 16:41

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Metro, the free daily on the Tube, has been a profitable venture for the Daily Mail & General Trust, its parent company, turning a profit for the past seven years.

And, according to the FT, at 114,647 single column centimetres of display ads, much more advertising than the competition (94,875ccms at The Sun, 77,616ccms at the Daily Mail, and 106,170ccms at The Daily Telegraph).

With the demise of thelondonpaper and London Lite, no other paper made a bid to be the exclusive paper on the tube, leaving it it all to the Metro for the next seven years.

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