Media

Guardian amazed at Evening Standard's survival as a freesheet

Darren Atwater | Monday 14 June, 2010 09:27

●

Media Guardian is shocked—shocked—that a free newspaper can be a viable business, or as Peter Preston says, ‘barely credible’ and ‘courted incredulity.’

The lines of costs going out and cash going in have closed rapidly for 12 weeks now. It costs about £1.1m to produce the Standard over a week, and the paper, on current form, can bring in about £1.1m from advertising to meet those bills. Result, in a Micawber sense: relative happiness, plus sighs of relief.

Cory Doctorow photo

Filed in:

Snipe Highlights

Some popular articles from past years

  1. A unique collection of photos of Edwardian Londoners
  2. Peter Bayley has worked for 50 years as a cinema projectionist in East Finchley
  3. Nice map of London's fruit trees shows you where to pick free food
  4. London has chosen its mayor, but why can’t it choose its own media?
  5. The best church names in London, and where they come from
  6. Random Interview: Eileen Conn, co-ordinator of Peckham Vision
  7. Margaret Thatcher statue rejected by public
  8. Silencing the Brick Lane curry touts could be fatal for the city's self-esteem
  9. Nice Interactive timeline lets you follow Londoners' historic fight against racism
  10. An interview with Desiree Akhavan